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Authentic Personal Branding "In Authentic Personal Branding, Hubert Rampersad has provided a sorely needed guidebook for knowledgeworkers. He shows us all how to build our own personal brand-and just as important-how to persuasivelycommunicate this brand to the world. . . . I love his focus on authenticity. . . . My request to you, the reader, is-make this book part of your life.
Leadership Brand Shows how branded leadership delivers unique value for firms' investors, customers, and employees - elevating market value and creating a competitive edge. This book presents a six-step process for creating leadership brand in an organization.
If you are an executive who has worked long hours, risen to every challenge, and built a strong reputation for yourself, then why haven't you reached the highest levels of leadership? Here's a reality check: Your business achievements and functional skills alone aren't enough to help you get where you want to go. What's likely missing is a skill that the world's best corporate leaders have developed--mastery of the people side of the equation.